Our Story: Pioneering Innovation in the Digital Landscape

OMNICITY data showed that one shop, the Orgel-kan (Music Box Museum), had lower foot traffic compared to neighboring stores. To attract more visitors, Kurokabe constructed a glass arcade using its signature Kurokabe Glass, naturally guiding pedestrians toward the entrance. The result was an 8% increase in store visits and a significant improvement in overall sales.

Further analysis revealed that popular products were frequently out of stock due to cautious post-pandemic purchasing habits. By using OMNICITY data to fine-tune inventory levels based on actual demand, Kurokabe reduced missed sales opportunities and achieved stronger revenue growth.

Visitor flow mapping highlighted a high-traffic intersection near the Kurokabe Glass Pavilion. Acting on this insight, Kurokabe relocated stores carrying high-margin products to this area. The move immediately improved store visibility and profitability.

Encouraged by the measurable results, Kurokabe established a dedicated data analysis team to oversee store layout, product assortment, and marketing initiatives using OMNICITY insights. This shift from intuition to analytics streamlined operations and opened new opportunities for continuous improvement.